(See my biography page for more information).


Publications:
The Difference of Lighting Affects between Personal and Public Space: Lighting Condition Effects and Perception of Interior Function

This research focuses specifically on lighting variation and its connection to sentiment and perception of interior functions also affect perception between personal and public space.

Article: Print

$US10.00

Published Online: July 13, 2015

$US5.00
Window Display Design of Large Scale Department Stores as Determinant of Corporate Image and Positioning Strategies

Design elements and composition settings used in window display affected customers’ perceptions towards merchandising messages.

Article: Print

$US10.00

Published Online September 9, 2015

$US5.00
Comparisons of Perception of Identity for Thai Craft Souvenirs: A Cross-Cultural Study between Thai and Malaysian Customers

This article purposes important design factors that create identity for Thai crafts by comparing perception between Thai and Malaysian customers, and identifies which design factors can lead to purchase intention.

Article: Print

$US10.00

Published Online September 10, 2015

$US5.00
Cross-cultural Study for Packaging Design of Luxury Perfume

This paper aims to compare different perceptions between Thai and Malaysian shoppers on packaging of luxury perfume to purpose an initial design guideline and increase sale volume.

Article: Print

$US10.00

Published Online: November 6, 2015

$US5.00